Not all “natural origin” shampoos are created equal. The term gets used a lot, and it can mean very different things depending on where you look. In this guide, we’ll break down what “natural”, “vegan” and “ethical” really mean, and help you find the best shampoo for your hair type, your routine and your values.
What Makes a Shampoo Truly “Natural origin”?
A truly natural origin shampoo is made with a high percentage of ingredients derived from natural sources, using cruelty-free, plant-based cleansers and natural origin ingredients (like essential oils) instead of harsh synthetic detergents and fragrances.
It should be:
- Rich in natural origin ingredients.
- Made with plant-based cleansing agents.
- Free from SLS/SLES, parabens, silicones and unnecessary synthetics.
Transparency matters, too. Knowing what’s in your shampoo and why it's there helps you make informed choices for both your hair and the planet.
What Makes a Shampoo Vegan?
A vegan shampoo means no animal-derived ingredients (like honey, beeswax or keratin), and no animal-testing at any stage. Caring for your hair should be cruelty free. All our shampoos are vegan and cruelty-free. Explore the full range of vegan natural shampoos to find your perfect match.
What Makes a Shampoo Ethical?
Ethical shampoo goes beyond ingredients; it’s all about the bigger picture. We responsibly source our ingredients and use 100% recycled and recyclable packaging where possible. Plus, don’t forget it’s better to refill where and when you can – the little changes make the biggest difference.
How to Choose the Best Natural Shampoo for Your Hair Type
The “best” shampoo isn’t one-size-fits-all. It depends on your hair type, your hair texture, your scalp, and what your hair needs day to day.
