2014…The Year of Faith in Nature

2014…The Year of Faith in NatureSoon, this year will draw to a close. So what better time to take stock and look back over what has been a truly memorable 12 months?

A landmark 40 years in business…launching our fastest selling range in the history of the company…it’s so hard to pick our favourite moments.

But, after much deliberation, here’s our top 5…

1) The word on everybody’s lips… was Faith in Nature. And that’s not just us blowing our own trumpet…that’s according to a monthly nationwide poll of natural product retailers in Great Britain. It reveals Faith in Nature is one of the best selling ranges in their stores every single month. What’s more, we are the brand ‘most mentioned’ by natural product retailers who say our “excellent product quality, combined with attractive price points” is the secret of our success.

2) Who’s Who? Four decades ago, little did we know, a ‘kid from New York’ was going to change the face of the natural product industry. But that’s exactly what our very own Rivka Rose did when she set about making herbal ointments for friends over 40 years ago. Today we are truly proud that Rivka has been voted one of the most influential people in the natural beauty world. The official ‘Who’s Who in Natural Beauty 2015’, recognised Rivka as a key player in moving the sector forward by driving trends, advocacy and innovation.

3) It started with… an avocado seed? Yes, that’s right…believe it or not, Faith in Nature first became a possibility when a young Rivka Rose began planting Avocado seeds in her native New York City. An enduring love of nature began and… well here’s how the story unfolded…

 

4) What’s in a label? Well, it turns out…quite a lot. That’s why we were delighted to scoop “Label of the Year” at the prestigious 2014 Packaging Awards. Our printing partners - Coveris - have worked with us to bring our core values to life on our labels. The result is high impact packaging which beautifully conveys our natural, cruelty free credentials and has been fantastically well received by our retailers and customers.

5) New classics. 2014 was the year we launched a record number of new lines. Our Tropical range, released earlier this year, literally flew off the shelves! In fact the Coconut range is now our fastest selling line. Ever! We were also proud to see the range scoop a trio of Janey Lee Grace Awards as well as a FreeFrom Skincare Award.

So, here’s to the next 40 years of Faith. We can’t wait…

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